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Ryan Goldman

VP Marketing

Ryan Goldman is Vice President of Marketing at Apella, where he oversees external growth, brand, and communications strategies. With nearly 20 years of experience in B2B SaaS and enterprise technologies, he focuses on how data and software bridge the gap between user objectives, customer priorities, and company innovation. At Apella, he leads a team addressing the most persistent pain points impacting OR efficiency, health worker success, and patient access to the highest quality care.

Articles by Ryan Goldman

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Operating Room Efficiency with Ambient Intelligence: Lessons from the OR Manager Conference

At this year’s OR Manager conference, three perioperative leaders hosted a panel discussion about how they’ve used AI to transform their OR efficiency and heighten their surgical teams’ success — not by replacing human decision-making, but by making it sharper, faster, and fairer.

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Vital Stats: The Hidden Cost of OR Downtime

Hospitals can’t afford to lose half of their OR time to downtime. Once teams gain visibility into where the time is going, they can take control and take action. This leads to faster turnovers, more cases, and less overtime.